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"Five Blonds Except One" Executive MBA Team Graduates of Class 2015-2017

Agnieszka: I didn’t expect to find friends at this university – 4 amazing women – each of them different, strong in a specific area, interesting and unique. Often, when we were sitting together, I felt that we complement each other, each brings a different perspective, a piece of herself – like a puzzle that fits together perfectly. Every time we get together, I feel like this (…). Only one puzzle is missing for some time – Adzik.


Maria Kostka Efficiency Director CEE Air Liquide Polska

The key success factor of this Program are the people that you get to meet there. Experienced lecturers and your class members – often the top performers of their game. These people give you the perspective that is hard to find elsewhere – perspective that helps you to develop your business, but most importantly to truly develop yourself.

Agata Ruta Head of Digital and Retail Banking The Belize Bank

My background is in finance and operations. I started my career in consulting, then moved to corporate finance working for Naspers and being responsible for the e-commerce activities (marketplaces, classifieds, price comparison engines and online payments). I started my MBA journey in 2016 and my life changed significantly since then. MBA helps to stop, analyze, get different perspective and meet fantastic people.


Agnieszka Kozłowska Head of Non-Fuel Retail in Central and Eastern Europe Shell

I graduated from Executive MBA Poznań-Atlanta program in 2017. Choosing studies, I wanted to enlarge my knowledge on Corporate Finance and Strategic Management of the Business. Both areas were important for me to reinforce my multiannual experience in the marketing. Poznań-Atlanta program was perfectly addressing my needs when it comes to the content and studies organization. It was for me not only financial, but also time investment.


Marcin Remisz Production Director Ruukki Polska

EMBA Poznań-Atlanta program provided me an opportunity to strengthen not only managerial, economics and leadership skills but what is also very important, to use full business potential by seeking multiple perspectives. I’ve met there great and ambitious People with whom we could share professional experience. The quality of the faculties, their real-world background and commitment to each student’s development is something that stands out for this Program.

Wojciech Parchem Opera Soloist & senior specialist for organizing national and international events Polish National Opera

Starting the MBA studies might seem a controversial stage on the path of career development of an opera singer … However, looking back as a graduate from the MBA course, I can say that it was one of the best decisions in my life. Although many years have passed since my graduation, I very often return to this fascinating time as a resource for guidance on how to act in many areas of my professional life.


Mariusz Szelachowski Business Director Midroc Alucrom

I came in to the Executive MBA Poznań-Atlanta program after more than ten years of professional experience including leadership roles in North America (US based), Europe, Middle East and Africa.
Working in very different geography many different challenges, with diverse group of people. I want to continue my development towards general management and master business turnarounds expertise.


Emilia Mackiewicz Purchasing Manager Ikea

Executive MBA Poznań-Atlanta is a program where my previous experiences and knowledge were brought together. I consolidated my knowledge and improved my skills on international level. The knowledge and competence I received, together with the self-esteem and network of contacts I gained during these studies are today an important asset in my private and professional life.

Filip Nowakowski NOVOL CEO

While studying at Executive MBA Poznań-Atlanta, I realized that running a company with an international profile of operations requires, one the one hand, extensive management knowledge and good business relations, on the other hand – a forward-looking vision of development as well as patience in building the long-term growth of the company. Astute understanding of trends defining your business, good cooperation with people and bbold taking on the challenges of everyday activities are keys to the success of your business plans.

Agnieszka Skotarek-Wiśniewska TE Connectivity KISSLING Integrated Supply Chain Manager

My MBA story began with a visit on MBA open day in May 2017. I was not convinced into which program I would like to apply and if this is something for me. When I had the chance to listen to Anna Matysek-Jedrych, I immediately realized this is it. I applied, went through the tests and the opening meeting with Tadeusz Kowalski and it was the most of the challenging and inspiring meetings I ever had. Then the fun began. It was the most inspiring time for me during those 2 years. 




3M Poland

Aberdeen Investment


Accenture Berlin


Aesculap Chifa

AIG Credit

Air Liquide





Archer Daniels Midland

Arctic Paper Kostrzyn

Arjo Polska

AROT Polska


A.T. Kearney


Bank Handlowy w Warszawie

Bank Millennium

Bank Zachodni WBK


BRE Bank


Bridgestone Poland


Business Consulting Center BCC

Canon Polska

Cargill Polska

Ceresbac Polska


Creaton Polska

Danfoss LPM

DB Batteries


DESA Poland


Egis Polska

Ernst & Young

ESSO Polska

Europlant Phytopharm

Fiat Bank Polska

Fischer Polska

Franklin Templeton Investment

Fritz Hansen

Gasa Group Denmark

Gedia Poland

General Electric

GlaxoSmithKline Pharmaceuticals

Goldman Sachs

Górażdże Cement

Grontmij Polska


H. Cegielski

Hempel Paints

Hewlett-Packard Polska

Hochland Polska

Hoppecke Baterie Polska

Huta Aluminium, Konin

Huta Szkła, Antoninek

IBM Polska


Imperial Tobacco Polska


Instytut Chemii Bioorganicznej PAN

Intralink Group


KGHM Polska Miedź

Kimball Electronics Poland

Kompania Piwowarska

Kopalnia Węgla Brunatnego “Adamów”

Kostrzyn-Slubice Special Economy Zone


Kraft Foods Poland


KRKA Polska


Legrand FAEL


Magna Automotive Poland


Massive Polska

Maszonski Logistics

Media Concept

Merck Group

Multilyer Pipe Company


Nivea Biersdorf

NOKIA Poland

Nokia Siemens Networks



O-I Glass Polska

OLX Group


Orion Polyurethanes

PAROC Polska



Pepco Poland

Pepsi Cola General Bottlers

Pfizer Polska


Pheonix Contact

Philips Lightening Poland

Philips Matsushita Battery Poland

PKN Orlen

Polfa Kutno

Politechnika Poznańska


Pratt & Whitney Poland


Prime Food

PTE Kredyt Banku


Puratos Polska

pwn.pl (GRUPA WN PWN)


Raben Group

Radio “Merkury”

Raiffeisen Bank Polska

Raiffeisen Leasing Polska


Rehasport Clinic

Ricor Group

Rieber Food Polska

Rockwool Polska

Ruuki Construction Polska

Saint Gobain Polska

Sandvik Mining

Sanitec Koło

Sara Lee Corporation

Scan Holiday Travel

Schur Flexible Poland


Servier Poland





Smurfit Kappa

Solaris Bus & Coach


Stolan Elastomer

Sulzer Chemtech

Synoptis Industrial, Grupa Neuca

Swarzędzkie Fabryki Mebli

Telekomunikacja Polska

Thales Polska


TPV Display Polska

Tyco Electronics Polska


Uniwersytet im. Adama Mickiewicza w Poznaniu

Urząd Celny w Poznaniu

Urząd Dozoru Technicznego

Urząd Miasta Poznania


Vectrix Europe

ViaCon Construction


Volskwagen Elektro-Systemy

Volkswagen Poznan

VOS Logistics Polska

VOX Industrie

WAVIN Metalplast-Buk

Wielkopolska Agencja Rozwoju Przedsiębiorczości

Wielkopolska Spółka Gazownicza

Winkhaus Polska


Wrigley Poland


Testimonials Faculty

Jim Link
Chief Human Resources Officer at Randstad North America
International HRM Teacher

Arek Skuza
Project leader and strategy advisor in launching and scaling AI-powered products/ services
Innovation Management and Technology Leadership & AI Teacher

Student Profiles

2020-2022 Class Profile

Average age:


Average years of managerial experience:






General EMBA Poznań-Atlanta Class Profile*

*data between 2015-2020


71 % Men
29 % Woman


4 % Under 30
31 % 30-35
42 % 35-40
23 % Over 40

Canadian 2%

Venezuelan 2%

Brazil 2%

German 6%

Polish 42%

Greek 2%

Finnish 2%

Belarusian 2%

Ukrainian 8%

Turkish 2%

Saudi Arabian 2%

Indian 2%

Chinese 10%

British 2%

Zimbabwean 2%

Functional areas:

Operations & strategic management: 37%

Project & product management: 16%

Sales & marketing: 14%

Finance: 9%

Planning & accounting: 8%

Consulting: 5%

Other: 11%

Main industries:

Industry & energy: 27%

Technology & ICT: 16%

Banking & financial services: 12%

Retail & consumer goods: 10%

Business consulting: 9%

Healthcare: 9%

Services: 5%

Distribution & trade: 5%

Other: 7%

Association of EMBA Poznań-Atlanta

The Poznań-Atlanta EMBA Alumni Association was created in 1999 and subsequently registered in 2000. The Association has the following strategic goals:

  • integration of Poznań-Atlanta MBA graduates in order to maintain and deepen friendly ties through cultural, charity and student/alumni activities;
  • maintaining links with the MBA Programme and PUEB itself in order to facilitate and support their position and development;
  • continuing education for its members in order to secure the betterment of their business and to provide new knowledge and skills in the fields of business and management, through lectures, seminars and practical training;
  • dissemination of news about the professional and academic success of graduates and students.

To achieve the goals, Association is organizing formal and informal meetings that helps students and graduates to meet, exchange opinions, ask pertinent questions or activate their creativity. An annual Christmas Party is a great example if an informal events. Furthermore, one of the more significant event to which students and alumni are invited, are the Open Lectures co-organized by Poznań-Atlanta EMBA Alumni Association.
Here are a few examples of them:

Tomasz Jamiński

Head of Strategic and Competitive Intelligence at OLX Group,

Excuse me, are we data driven?

Sandra Subel

Global Head of Diversity and Inclusion at Axel Springer SE

Design Thinking workshop

Anna Falbogowska

Director of Strategy Development at GSK

How to create an innovative Customer Support service?

Gary Evans

former Managing Director of KPMG CEEC

Women on the board

Ewald Raben

CEO of Raben Group

Polish logistics conquers Europe?

MBA Working Papers

in management, finance & economics

An additional platform for sharing the knowledge and business experience in management, finance and economics between Students and Graduates of the Poznań-Atlanta MBA Program

Editorial Committee

Prof. Barbara Jankowska

Prof. Tadeusz Kowalski

Prof. Steve Letza

Prof. Henryk Mruk

Anna Matysek-Jędrych, Ph.D., Prof., Secretary of Editorial Committee

Entrepreneurship: How To Design Growth And Exit Strategy

January 2006 - WORKING PAPER No. 1

This paper is based on a case study of an entrepreneurial start-up firm designing its growth and exit strategy. The paper discusses the wealth creation challenge a company faces once it has successfully opened shop. Specifically, the paper describes an entrepreneur’s analysis of advantages and disadvantages of different growth models: organic, franchise...


The Attractiveness Of The Automotive Industry In Poland For Foreign Direct Investments

June 2006 - WORKING PAPER No. 2

The article describes the influences of foreign direct investments (FDI) on the automotive industry in Poland. The data and indices provided in the work confirm the close relationships between FDI and the automotive industry. The author compares areas of activity of the automotive suppliers in Poland. The main aspects include finance and sales, HR, logistics, quality and production. The used measures allow us to compare the competitiveness of Polish and foreign suppliers. The article emphasizes the major strengths and weaknesses of the sector in Poland, which is ultimately a measure of the attractive the sector for FDI. The article includes results of research based on the author’s questionnaires (with feed-backs from 147 Polish and foreign suppliers). The results illustrated in graphs present tendencies, where foreign suppliers are more competitive than their Polish counterparts. The research also shows a dualism in the Polish automotive industry. The final part provides an assessment of the perspectives for the automotive industry in Poland. Although competitors are developing rapidly in Central and Eastern Europe, China and India, Poland is still an exceptionally attractive country for FDI, mainly because of the positive attitude of workers, a large number of highly qualified specialists, participation in the EU market, a growing economy, a high standard of living and the development of suppliers based in Poland.


Government’s Role In Fighting Terrorism

March 2007 - WORKING PAPER No. 1 (3)

This article briefly presents two main stances on terrorism’s impact on an economy. It provides arguments for the government’s active counterterrorism policy by presenting consequences of neglecting to respond. Consequently, authorities have to prepare a strategy which may be based on prevention or punishment-deterrence actions. The three phases of response, prevention, recovery and military operations, incur costs which are difficult to assess. Boosted public spending may be financed by expenditure switching, marginally balanced budgets or government borrowing. Nonetheless, all these methods impose threats on fiscal consolidation and evoke crowding out, spin-off and resource mobilization effects on the entire economy.


International Greenhouse Gas Emission Trading – A Potential Source Of Financial Support To Polish Companies

May 2007 - WORKING PAPER No. 2 (4)

Anthropogenic greenhouse gas emissions (GHG) cause worrying climate changes. Mitigation of climate change has gradually gained significance on the international policy arena. The Kyoto Protocol allows for international GHG emission trade. Countries whose emission levels are significantly below the targets set in the Kyoto Protocol have the possibility to sell their excess emissions in the global carbon market. This paper aims at proving that this will bring macro-economic and environmental benefits to Poland – a country with a significant emission reserve.


Stakeholder Expectations And Benefits: An Assessment Of The Poznan-Atlanta MBA Program

October 2007- WORKING PAPER No. 3 (5)

This paper provides a general assessment of the Poznan-Atlanta Master of Business Ad- ministration (MBA) Program with special attention to its influence on the managerial qualifications and professional careers of the graduates. The paper begins with a review of the evolution and growing importance of MBA programs worldwide and then reports the results of a survey of graduates and students from the Poznan-Atlanta MBA Program on its tenth anniversary. Findings concerning expectations and benefits are interpreted within the theoretical framework of the Four-Stage Career Model developed by Dalton, Thompson, and Price (1977) and discussed within the context of the recent literature about MBA programs with special attention to Mintzberg’s (2004) multifaceted critique.


The Process Of Implementation Of The Abramczyk Company Strategy – Practical Use Of The Balanced Scorecard

May 2008 - WORKING PAPER No. 1 (6)

The paper briefly presents the program on the implementation process for the ABRAMCZYK Company strategy. The ABRAMCZYK Company will strengthen its market position through a successful implementation of the company’s new strategy. The Balanced Scorecard is a tool which permits this process to be lead properly. The combination of objectives, measures, targets and initiatives described in four perspectives of the company’s activities helps to make the process of strategy implementation measurable and controllable. The paper aims at delivering basic information about the use of the Balanced Scorecard in practice.


Innovative Ecosystem: Orchestrating Innovation DNA

December 2008 - WORKING PAPER No. 2 (7)

The paper provides some selected findings of a survey, which polled the Poznan-Atlanta MBA students on innovation. The basis of this examination is a quantitative analysis of a questionnaire distributed to current students and graduates of the Poznan-Atlanta MBA Program. The discussion starts with a synopsis of various approaches to innovation and proceeds with the survey outcome. The results are analyzed across a selection of key dimensions of innovation including innovation typology, sources, compelling events, the decision making and governing models as well as reasons for innovation failures. The innovation ecosystem is examined with reference to critical agents pinpointing their role and the power they exert throughout the whole innovation process. The findings are presented within the context of the key conclusions of selected McKinsey and Conference Board surveys on innovation.


Comparative Analysis of Economic Transformation in Poland and Selected Central European Countries

May 2009 - WORKING PAPER No. 1 (8)

The aim of this study is an empirical evaluation and comparison of Poland’s economic transformation in 1989-2008 against the background of the results achieved in the same period by Hungary, the Czech Republic, the Slovak Republic, Lithuania, and the Ukraine. I have focused on the most distinctive features of economic transformation. The background for the empirical analyses constituted the macroeconomic stabilization frameworks of the economies, the standard growth mechanisms and the conditions of the economies’ competitiveness.


The Impact of Barriers on the Process of Learning Foreign Languages

November 2009 - WORKING PAPER No. 2 (9)

The aim of this study is to answer some vital questions related to learning and communicating in foreign languages. I have focused on obstacles in both processes. The background was a survey conducted among my students and teachers, 10 years of business experience in the field of teaching foreign languages, over 20 years of experience in learning foreign languages and trainings on personal growth. In the theoretical part I touched on the subject of barriers and their origins in an applicative and psychological approach. Subsequently, I described the nature of barriers in learning foreign languages in a frame of the general operations of my Language Centre, and elaborated on its mission and staffing. The practical part is about the methodology of the research, its organization, place, techniques and tools as well as the characteristics of the respondents. I also compared the question of barriers in the process of mastering languages with the results of the research and presented some conclusions for the future and indications for further research.


Convergence of Health Care Systems in European Union Countries in the Light of Quantitative Statistical Evaluation

February 2010 - WORKING PAPER No. 1 (10)

Between countries of the European Union there should occur the process of convergence (understood as the catch-up effect) of their health care systems. There exist theoretical premises and it is as well confirmed by declarations of the European Union institutions, indicating tools which serve this rapprochement of systems (like the open method of coordination). However quantitative evaluation of the level of achieved convergence in this matter meets substantial obstacles, related to the complex character of health care phenomenon, which can only be described by multiple feature models. In the paper has been presented the quantitative evaluation method of convergence grade of health care systems, with help of the complex indicator based on the synthetic variable, aggregating four simple features. Diversification of the synthetic variable has been analyzed and measured with use of standard deviation. The results of the conducted analysis confirm the thesis of increasing in time processes of interstate convergence in health care systems in the European Union.


Subsidies in the International Trade in Service. Will the New World Trade Organization Negotiations Regulate the Issue?

December 2011 - WORKING PAPER No. 1 (11)

Services are a dynamically growing sector of the global economy. They play a significant role in country development and providing social security. Their growing importance in the global economy has led policymakers to address the issue of regulating the international trade in services. Many of the problems were already settled during the Uruguay Round of World Trade Organization (WTO) negotiations. However, some of the areas were left unresolved, namely subsidies, emergency safeguards, and government procurement. The aim of this paper is to examine the issue of service subsidies regulation in international trade. It analyses the arguments for and against new provisions in the view of current regulation, possible solutions, and the barriers to achieving an agreement. It is an important problem since services are likely to play even greater role in the future and their subsidization can negatively influence the conditions of competition on the global market.


Determinants of Marketing Addressed to Children

February 2012 - WORKING PAPER No. 1 (12)

This paper deals with the emergence of a new important group of consumers – children. Their purchasing power and influence on current shopping trends is constantly increasing. Therefore, it is crucial to consider the marketing communication practices of companies towards the young. Marketing addressed to children today has become a very profitable and attractive business. Thus, this paper scrutinizes the methods of advertising to children as well as their effectiveness and impact on children.


A Strategic Case Analysis of Cameco and the Uranium Mining Industry

September 2012 - WORKING PAPER No. 2 (13)

The growing world demand for energy requires new supplies including nuclear power the future of which is questioned by governments and the public after each major accident. While some countries have chosen to exclude nuclear energy from their energy mix, others will continue with existing construction and plan to expand the number of nuclear reactors and therefore increase demand for uranium. Many countries consider uranium to be of strategic importance and maintain state controlled mining companies. Cameco is the largest non-government controlled company obtaining a majority of its revenue from uranium mining and services.


Managing Generation Y Employees in an International Company

January 2013 - WORKING PAPER No. 1 (14)

This article seeks an answer to the question of how to effectively manage Generation Y employees. It highlights the issue of age diversity within groups of employees and discusses the different characteristics and expectations of particular groups of employees, particularly with regard to the system of values and the style of communication. On the basis of research and observations the paper presents selected aspects of personnel management, including personnel marketing. Nowadays, in view of the changes taking place in the labour market, it is necessary to change communication channels and to adopt a more individualised approach to the employee. The paper stresses the role of communication in the process of motivation and development. Moreover, it focuses on the concept of mentoring as an age management strategy which helps employers to fulfil the needs of Generation Y. At the same time, the paper highlights the role and mission of the leaders, who by means of their knowledge, experience and attitudes stimulate the development of young employees.


The Risks from External Conditions and Their Impact on the Financial Standing of a Heat Distribution Company

May 2013 - WORKING PAPER No. 2 (15)

This thesis is an attempt to outline specific risks that Lubelskie Przedsiębiorstwo Energetyki Cieplnej Sp. z o.o. has to deal with. These are: legislative risk, thermomodernization risk and weather conditions risk. The first one is supposed to be treated as a kind of obligation to be fulfilled by energy sector companies as all the procedures concerning that risk are regulated in specific legislation acts. As the latter two risk factors are of key importance for energy sector companies, quantitative methods are a commonly used solution. By applying one dimensional linear regression tools, the thesis describes the process of model building that in the latter part of the study is used for conducting a sensitivity analysis. The final part of the work specifies the level of a particular variable that may decide whether or not Lubelskie Przedsiębiorstwo Energetyki Cieplnej Sp. z o.o. may become insolvent.


Analysis of the Process of Customer Value Creation in the Legal Service Market: a Practical Approach

October 2017 - WORKING PAPER No. 1 (16)

This paper aims to critically evaluate the process of creating customer value in the legal services market. In the 21st century this market is highly competitive. Therefore the providers of these services face the challenge of creating solutions that often exceed the requirements put to them. As a result, attention is increasingly being focused not only on decreasing prices, but primarily on building strong relationships and customer loyalty. To achieve this it is necessary first and foremost to identify the components of the proposition, refine them and embed them in the adopted business model. The above points justify taking up this subject matter as well as presenting the process of creating value for customers in practical terms.


The Elements of Change Management for Human Resources during Mergers & Acquisitions

June 2018 – WORKING PAPER No. 2 (17)

The present paper analyzes the phenomenon of change in its various aspects. It concentrates on the essence of change, its inevitability as well as psychological and sociological aspects of reaction to change. The subsequent scope of discussion encompasses resistance to changes – its sources, psychological and sociological aspects as well as the methods of overcoming this phenomenon. Also advantages of such resistance have been presented and the possibilities of using them to facilitate successful change. A separate chapter is devoted to mergers and acquisitions as a peculiar type of change in the field of human resources. The most curial elements of change management in M&A processes have been discussed as well, in particular organizational culture, communication and social problems. Also, the factors contributing to the failure of such processes have been considered.